To boost my chance of winning Mac Book Air from Exabytes, so here are my second review on a second blog of mine. (this count as two entries right?) ;)
Great Things About Exabytes New Website Design
The site is divided into a few sectors that are easy on the eyes. You can find what you are looking for (promotion, products, packages) easily. Important product showcase links are located above the fold. So users don’t have to scroll down to view Exabytes offering.
Express Options allow newbies to quickly find a suitable package without going through all the jargons. This will help a lot of people who are not familiar with hosting and domain.
Logos of payment processor and notable clients are clearly displayed. Research has indicated that well known logos do add to website credibility and boost sales.
The footer links is very good for SEO. It allows search bots to crawl inner web pages.
What ExaBytes Can Correct (or Add) for Maximum impact to the New Site Design
Suggestions on How to Make This New Website Design Great
Honestly, I am quite disappointed with the overall design of Exabytes new website. It’s nice undeniably but it’s TOO REGULAR for an established hosting company. It didn’t look much different compared to smaller hosting companies. As #1 host in Malaysia, I expect to see a design that stand out. Something unique to Exabytes personality.
The website has “enough” text link, but lacking in texts. This is important for natural on-site SEO purpose. I am aware that Exabytes has a proactive marketing policy and utilize Adwords to the max, but it wont hurt to add more text at the front page. Some welcoming remarks from the CEO maybe? Some guide etc.
The dropdown menu links are a poor choice. First, it’s not search engine indexable and second it obtructs the view and navigations. When scrolling the menus keep dropping down. It make it almost impossible to click on the “Hot News” link. (same problem with Paypal login form)
A local model please for the Xtudent Package promo. It’s hard for the users to relate. A “Malaysian” look will emphasis on Exabytes position as #1 in Malaysia and not just a me-too international hosting company.
A phone number or support model at a prominent place (top corner) will SURELY improve conversion rate.
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Tuesday, September 30, 2008
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